Custom development falls behind the web from day one
Separate stack, store-release cycles, six figures to maintain. The website outruns the app, week after week.
- Separate native stack and engineering team
- Every web change waits for the next store release
- Every integration depends on a vendor SDK
There is no real business case for building an app from scratch for $1M+ when our mobile website is already good enough.
Thomas Moberg
Product Owner, Bestseller
